It’s Not Easy Being Green
As part of our look at persuasion, we are listening to and answering questions around “It’s Not Easy Being Green” from CBC radio’s Age of Persuasion show. It is targeted at an older age group, so I thought I would give people an opportunity to listen to the show and preview the questions at home.
The show can be found here: It’s Not Easy Being Green
Questions Related to “It’s Not Easy Being Green: Green Marketing”
1.What was the name of Rachel Carlson’s most famous book?
2.What chemical did she feel was hurting the ecology?
3.What year did Environment Canada begin?
4.What was depleting the Ozone Layer?
5.How many bottled water products failed to meet the same standards of London tap water?
6.In your own words, what is Greenwashing?
7.How did British Petroleum rebrand itself? Why?
8.Why did this fail?
9.What is the elephant in the room with green marketing?
10.What does this show have to do with the concept of persuasion? (consider the discussion around main idea, author’s purpose and viewpoint)
